AGA Member Spotlight: Mark Koep, CEO and President of Campground Views
Mark Koep is the President and CEO of Campground Views, Inc. He has an MBA from Pepperdine and has devoted the last decade to making the Outdoor Hospitality Industry bigger and better. He is the host of the wildly popular Facebook Group for RV Park Owners, a regular speaker at industry events, sought after consultant, father of two, and past fulltime RVer for 12 years. No one knows more about the Outdoor Hospitality Industry than Mark Koep who has personally visited over 5,000 campgrounds and RV parks. Client parks have measured tens of millions of dollars in increased revenue implementing the tools, strategies and processes laid out by Mark.
Campground Views is the developer and operator of the proprietary Campground Virtual Tour technology. The only true virtual tour software designed specifically for the Outdoor Hospitality Industry. Campers can easily see the park, see the roads and see the sites. Park operators have measured over 244% increases in online bookings, drops of 40% for inbound calls and doubling of the length of their stays thanks to this tool. The technology has been implemented for almost one thousand RV parks and campgrounds across the US. The company's focus is to help campers find the right campground, at the perfect time, using the best equipment. For park operators the company provides a highly valuable tool to improve marketing, guest acquisition, guest experience and operational efficiencies. See what the fuss is about by clicking here .
Q: Tell us a bit more about why you started a company in the glamping industry.
The outdoors are the last best way to reconnect with ourselves, our friends and family, and nature. Our goal is to make it easier for people to do this.
Q: Tell us a bit about where your glamping business is today? Where do you see your business in the future?
We have developed a proprietary virtual tour technology that enables potential guests to drive through a property and tour all it has to offer. We are rolling out productions for glamping properties right now and just passed 1,000 properties in the outdoor hospitality space.
Q: What are you most excited about within the glamping industry moving forward?
Glamping is a gateway drug to the outdoors. It gets people hooked on the experience and seeking more + alternatives. The industry is also forcing more traditional outdoor hospitality businesses to up their game. This is resulting in an overall improved experience for all campers.
Q: Do you have any advice for those that are just starting out?
Know your customer, serve your customer, and move forward.
