Creating a Listing for your Glamping Rental

Whether you’re an existing operator or just getting started in the industry, you’ll eventually have to tackle the task of writing listings for your accommodations. In this article, we break down our top tips to help convert your site traffic into bookings.

List on the right platforms

Because most major OTAs have adopted calendar syncing as a standard option, listing your glamping rental across platforms has become easier than ever. Sites like Airbnb, VRBO and booking.com increase the visibility of your listing to travelers of all kinds, while sites like Glamping Hub and Hip Camp allow travelers who are specifically looking for unique, outdoor accommodations to easily find your property.

Take clear, well-lit photos

It’s no secret that photos have become an essential part of travelers' decision making process when booking an accommodation. Photos not only give customers important information about the property, but they also allow customers to visualize themselves staying there. You don’t need to hire a photographer to get the job done - most smartphone cameras now take crisp, high resolution images that you can use on your website or listings. Travelers like to see each room and space that will be available to them during their stay, so try to include the following in your gallery:

• Property photos

• Exterior of accommodation

• Photos showing proximity to other accommodations on site

• Living room/accommodation entrance and exits

• Bedrooms

• Kitchen

• Bathroom

• Exterior

• Amenities

Write a clear description

Between your listing description and the amenities/features sections on your listing, potential travelers should have all the details they need to make an informed decision about your property. 

• Accessing the property - Do travelers need 4WD to arrive safely? Is there parking on-site? 

• Location and property features -Is there a lake nearby? Hiking? How close are you to the nearest supermarket or gas station?

• Layout and bed configuration - How many beds are there, and which rooms are they located in?

• Kitchen and bathroom - Share not only what’s provided, but what to bring!

• Status of water, electric, wi-fi, and cell signal 

• Seclusion - will guests have total privacy, or will they interact with other guests/staff on the property during their stay?

• Rules and recommendations - is the property family-friendly? Do you allow parties/events, or do you have quiet hours on-site? 

• Additional services - do you sell firewood for a fee? Food? Activities or tours?

• Details - have guests mentioned a specifically memorable property feature in your listing reviews? It may be something other guests will enjoy!

Be transparent

It’s important to keep your listing up-to-date and to be transparent about anything on site that may not be functioning properly or amenities/features that won’t be available. Travelers have varying degrees of experience in the outdoors, so communication and managing expectations are key to a successful experience.

Remember, the more you put into your listing, the more you’ll get out of it!

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